Supervisory Board appoints CMO
At its meeting on March 19, 2014, the Supervisory Board of HORNBACH-Baumarkt-AG appointed a new member of the Board of Management: Karsten Kühn will become the new Chief Marketing Officer (CMO) as of October 1, 2014.
Karsten Kühn (45) has built a reputation as an innovative marketing professional in the German and international retail sector. He most recently acted as longstanding director of international brand management for Media Markt redblue Marketing GmbH, the Munich-based internal marketing company of the Media-Saturn Group. Before joining redblue in 1997, Kühn held various advisory positions in the communications industry.
Within the Board of Management of HORNBACH-Baumarkt-AG, Karsten Kühn will assume responsibility for the department previously headed by Jürgen Schröcker, who stood down as of March 31, 2013. Interim responsibility for marketing through to the appointment of a successor lay with Steffen Hornbach, Chairman of the Board of Management of HORNBACH-Baumarkt-AG.
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